Why use a Serum?
We know that using a cleanser, toner and moisturiser daily will help to keep our skin looking clear and protected. So why add in a serum?
In essence serums are powerful lightweight fluids or oils loaded with high concentrates of actives delivering an array of functions. This makes them a great tool for targeting specific skincare concerns, like wrinkles, pigmentation and blemishes. This intensive addition to your regime will enable you to bespoke your ritual and give you the ability to treat more than one concern.
Serums are often called boosters and are designed to enhance the benefits of your moisturiser.
Formulated with a smaller molecular structure than a moisturiser they have the ability to absorb quickly and to a greater depth.
To get the best from your boost apply after cleansing and toning the skin and before moisturiser and Sun Protection Factor (SPF).
Morning and night, massage 2 pumps onto your face (plus neck and décolleté depending on the type of product). As they absorb quickly you can immediately follow with your complimentary cream.
Seasonal changes are often times when we need to up our game. Consider antioxidant options for the Summer and a nourishing formulation for the Winter.